Culture Manual® ©2018
Agency Culture & Onboarding
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STRATEGY, DESIGN, TECHNOLOGY
BASIC® is a branding and digital design agency building products, services, and ecommerce experiences that turn cultural values into company value.
SEE THE WORK
FEATURED ENGAGEMENTS
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Our embedded partnership with Google is as deep as it gets. We’re the lead creative agency for Google Store and provide strategy, design, and prototyping to other divisions.
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PATAGONIA
Ongoing partnership providing strategy, branding, experience design, and development focused on bringing their mission and offerings to consumers through brand-led programs and platforms.
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AIRBNB
Helping the world’s leading peer-to-peer hospitality company with creative vision, experience strategy, and execution in partnership with various departments and divisions internally at Airbnb.
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HERMAN MILLER
A collaborative and performance incentivized partnership with our teams working side by side to reimagine the digital shopping experiences for Herman Miller, Design Within Reach, and Hay.
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UNDER ARMOUR
Strategy, design, and development to differentiate the iconic brand’s direct-to- consumer experience through an all new omnichannel approach, global eCommerce flagship, and digital services.
