(6) Internal Works
©2020 c/o BASIC®

A collection of internal project and initiatives under
the BASIC® brand.

Culture Manual® ©2018

Agency Culture & Onboarding

To help strengthen our culture and attract world class
talent, we created the Culture Manual – an online guide for
new hires that differentiates the employee onboarding
process and builds alignment for our collective future.

Visit the Site

01

Moves® ©2019

Our New HQ

When we moved into our new HQ, we put together a site
experience providing an in-depth look into the two-year
process imagining, designing, and developing our new
office we call home.

Visit the Site

02

Culture Manual® ©2018

Agency Culture & Onboarding

To help strengthen our culture and attract world class
talent, we created the Culture Manual – an online guide for
new hires that differentiates the employee onboarding
process and builds alignment for our collective future.

Visit the Site

03

Culture Manual® ©2018

Agency Culture & Onboarding

To help strengthen our culture and attract world class
talent, we created the Culture Manual – an online guide for
new hires that differentiates the employee onboarding
process and builds alignment for our collective future.

Visit the Site

04

Culture Manual® ©2018

Agency Culture & Onboarding

To help strengthen our culture and attract world class
talent, we created the Culture Manual – an online guide for
new hires that differentiates the employee onboarding
process and builds alignment for our collective future.

Visit the Site

05

WE TURN CULTURAL VALUE

INTO COMPANYVALUE

BASIC® is an independent branding & experience design company working at the intersection of culture, design, and technology. We value our craft, have a deep passion for progression, and exist to solve challenges for brands we believe in. Since the beginning, our mission has been to do great work andto have a great time doing it. We believe our mission has guided us well.

EASY TO UNDERSTAND. IMPOSSIBLE TO IGNORE.™ BASIC®, INC 10 - 20©

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AGENCY SNAPSHOT

PEOPLE

100+

We're a world-class team of diverse individuals who are here to do great work as well as be great to work with. Explore our culture manual.

OFFICES

03

San Diego, The Bay Area, and St. Feel free to reach out and say hello :)

YEARS

10

While we’re proud of our history and our accomplishments, we’re loyal to our future and not our past.

GROWTH

168%

As Adweek’s 18th fastest growing agency, we’ve strengthened our our company with new leadership, talent, and clients the past two years. We’rehiring btw.

SERVICES

05

Strategy. Brand Experience. Digital Experience. Content. Technology. We’re uniquely built to build brands that matter in culture.

RANKING

01

Within the mobile and website related categories, no other agency has been recognized by the Webby Awards more than us the past 3years. Explore our work.

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CAPABILITIES

STRATEGIC PLANNING

Customer Experience Consumer Insights + Trends Omnichannel + D2C Product + Service VisionGo-To-Market Planning Data Science + Analytics

USER EXPERIENCE

Experience Strategy eCommerce + Websites Digital Product + Services Design Systems + Style GuidesiOS + Android Applications Prototyping & Optimizatione

BRAND EXPERIENCE

Identity + Positioning Visual Language + Art Direction Design Production + Execution Brand Messaging Brand Guidelines + Playbooks Campaign Development

TECHNOLOGY

Technical Discovery Technical Architecture Full-Stack Development CMS ImplementationQuality Assurance Campaign Development

CONTENT CREATION

Content Strategy Art DirectionPhotography Video Production 3D / Motion Graphics Copywriting

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AWARDS

While results are what matter most, we believe awards bringvalue and recognition to organizations as well as individuals.

full awardslist

WEBBY AWARDS /40

AWWWARDS /22

D&AD /01

ONE SHOW /03

THE FWA /07